My name is Jimmy Wales, and I’m the founder of Wikipedia.
You donated to keep Wikipedia online for yourself and millions of people around the world. Each year, fewer than 2% of Wikipedia readers choose to support our work. You have been one of those rare donors, and for this I want to thank you warmly. I’m grateful you agree that we can use the power of the internet for good. We will achieve this not as individuals, but as a collaborative movement of knowledge seekers. Together, we can rebuild trust in the internet, and by extension, in each other.
This is awkward to admit, but I have to be honest: 98% of our readers don’t give; they simply look the other way when we ask for an annual donation. We choose not to charge a subscription fee, but that doesn’t mean we don’t need support from our readers. We don’t send a fundraising email every month. We respectfully ask for just one donation this year so that Wikipedia may continue to move forward and offer knowledge to the world.
If all our past donors gave a small amount today, our fundraiser would be over. Unfortunately, most people will ignore this message. We have no choice but to turn to you: please renew your gift to ensure that Wikipedia remains independent, ad-free, and thriving for years to come.
We’re a non-profit. That means we aren’t selling the articles that millions of people read on Wikipedia each day. We don’t profit from the knowledge you seek. In fact, we firmly believe that knowledge should exist outside of the realm of supply and demand. That’s hardly a given nowadays; so much of the world’s digital knowledge is driven by profit.
Wikipedia is different in that it doesn’t belong to the highest bidder, the advertisers, or corporations. It belongs to you, the readers, editors, and donors. You’re our community, our family. You’re the reason we exist. The fate of Wikipedia rests in your hands and we wouldn’t have it any other way.
It’s readers like you who safeguard our non-profit mission. You help us maintain our integrity, quality, and accessibility. Today, please consider giving again, or even increasing your gift, to keep Wikipedia free and independent.